CHALLENGE

Evolve $1.5m Smart Enterprise brand program with high-impact, multi-platform custom content marketing program.

CUSTOMER

Smart Enterprise
CA

What we did

• Produced award-winning multi-platform content marketing program.
• High customer satisfaction, engagement, and brand recommendation.
• Enhanced CA’s reputation as thought leader and marketing innovator.
• Improved CA’s ties to the CIO community by reaching them via digital media.
• Extended industry reach and influence of the Smart Enterprise brand.
• Developed cost-efficiencies to produce more within budget.

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